French Cakes

The brief

French Cakes sells cakes and flower arrangements into the UAE, where the purchase is usually occasion-driven and often same-day. If the store does not make it obvious the order will arrive when it needs to, the customer goes somewhere that does.

01

Built for the UAE

The store is set up for UAE customers from the first page to the last: prices in dirhams, sale pricing shown clearly against the original price, UAE address fields with an Emirate selector, +971 phone numbers, and delivery rates by emirate at checkout.

02

Mobile Optimised

Cakes are an impulse and occasion purchase, and most of those orders start on a phone. The store is designed mobile first: large, appetising product photography, simple size choices like 1 kg or 1/2 kg, a slide-out cart, and a checkout that fits comfortably on a small screen.

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03

Apple Pay and Google Pay Through Stripe

We set up Stripe as the payment gateway, with Apple Pay and Google Pay alongside Visa, Mastercard and Amex. Customers can buy straight from the product page with Apple Pay, or check out from the cart in a tap with Apple Pay or Google Pay, without typing in card details.

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04

Same-Day Delivery

For an occasion buyer, the delivery date matters more than anything else. Checkout offers Dubai same-day delivery as a clear shipping option with its price shown up front, so the customer knows the cake will arrive in time before they pay.

The outcome

A UAE-market store built around fast delivery, where an occasion buyer can find what they need on their phone, pay in a tap with Apple Pay or Google Pay through Stripe, and get it delivered the same day in Dubai.